iGrow turns your patient list into booked appointments
iGrow is the AI growth platform for UK dental practices. Leo, Agilio's AI agent, finds the right patients, runs the campaign and handles every conversation, booking patients back into your diary while your team gets on with their day.
The growth you need is already in your list
Most practices have thousands of patients who are overdue a recall, missed an appointment or had a consultation and never booked. Following them up properly takes calls reception rarely has time to make, so that revenue sits there untouched while marketing activities continue to find new patients.
Some tools send a message. iGrow finishes the job.
Choose a goal and iGrow builds the campaign around it, using plug-and-play templates drawn from more than 15 years of dental marketing experience. Leo, Agilio’s embedded AI, then holds each conversation, answering questions by SMS, WhatsApp, email or live chat, offering live appointment slots and writing the booking straight into your PMS. Every campaign reports what it sent, who replied, who booked and what it was worth.
Not sure where to start? Don’t worry, Leo can help there to and suggests campaigns to get you started.
From stalled consultation to
booked treatment
Situation
Patients leave to think about it. Clear aligner consultations happen, patients go home to consider it, and nobody follows up consistently. The treatment quietly disappears.
Action
Leo picks up every one. iGrow targets each patient who had a consultation and didn't book, sends a personal, on-brand message, then Leo answers their questions and offers live slots.
Outcome
Treatment lands in the diary. The patient confirms, the appointment is written into your PMS, and reporting shows the full journey from message to booking.
What one campaign can do
For treatments like clear aligners, the average value is over £2,000 so you would have over £28,000 of treatment booked.
Note: Illustrative example based on typical iGrow campaign performance. Not a guarantee of results.
More bookings, no extra workload
Recover revenue you've already earned
DNA recovery, overdue recall and reactivation campaigns bring back patients who already know you, at a fraction of the cost of finding new ones.
Conversations that never clock off
Leo replies 24/7, including evenings and weekends when patients actually have time to book. Gone is the Monday morning rush to reply, your patients have already booked!
Bookings straight into the diary
Appointments are written into your PMS as they're confirmed. No re-keying, no call-backs and nothing for reception to chase.
See exactly what each campaign earned
Reporting shows every step from message to booking and the value of the treatment booked, so you know which campaigns to run again.
What's inside iGrow?
Plug-and-play campaigns
Ready-made campaigns for DNA recovery, short-notice cancellations, overdue recalls, lapsed patients and consultation follow-up. Or build your own around a goal and audience.
AI-led conversations
Leo answers questions in the patient's channel of choice, offers live slots and books. It works to your practice details and guardrails.
Unified inbox
SMS, WhatsApp and live chat in one place, so nothing gets missed. Your team can step into any conversation at any time.
Website enquiries
Leo captures and converts new enquiries from your practice website as well as working your existing list.
PMS integration
Live integration with Dentally, with bookings written straight into the diary. Not on Dentally? Upload a CSV with duplicate detection while more PMS integrations are added.
Patient Plan Direct integration
Patients can go from a conversation straight through to signing up for your practice-branded membership plan.
Who we help
For practices with a big
list and a busy front desk
Independent practices and small groups across the UK that hold thousands of patient records but don't have the people to work them. If your priority is filling the diary from patients you already have, without adding to reception's workload, iGrow is built for you.
FAQs
Insights
Ideas for growing your practice
Practical guidance on recalls, reactivation and getting more from the patients you already have, as well as hints and tips on how to grow your practice.
CPD vs Mandatory Training in Dental Practices
What dental practice managers need to know Your team has done their CPD, so the practice is compliant with its training requirements. Right? Not quite, and this is one of the most common misunderstandings we see from dental teams, including on forums and in helpline queries. The good news is that once you see how…
How to spot burnout in your dental team and what to do
According to figures quoted in Agilio’s October 2026 Beyond Burnout webinar, 63% of dental team members report frequent exhaustion and 83% have worked while unwell. For a practice owner or manager, that shows up as missed tasks, sudden resignations and strain between colleagues. The two speakers, Jackie Cooper, a cognitive hypnotherapist with over 30 years…
Beyond Compliance: How AI is Helping Dental Practices Work Smarter
By Kirstie Young, Head of Product at Agilio Running a successful dental practice has never been more complex. Alongside delivering exceptional patient care, practices are managing compliance requirements, staff training, HR processes, workforce planning and governance activities – often across multiple disconnected systems. For many teams, critical information is spread across different platforms, creating fragmented…
Talk to an expert
Talk to our growth experts
Tell us about your practice, your biggest growth challenges, and we'll suggest ways we can help. No hard sell. Just a conversation tailored to you.